Marketing & Social Media
Marketing & Social Media
17 ChatGPT Prompts for Brand Style Guides, Decks and UI Copy
Prompts for the writing side of design work: brand voice guides, presentation decks that don't read like a wall of bullet points, and UI copy that fits.
At a glance
- 17 prompts
- 5 min read
Works best in
ChatGPT
Claude
Gemini
Google AI Mode
Perplexity
Jump to a prompt 17
- Turn scattered brand adjectives into a usable voice guide
- Write "do and don't" examples for a brand voice
- Check a piece of copy against your brand voice
- Adapt one brand voice across different contexts
- Turn a wall of bullet points into a narrative deck outline
- Write one slide's worth of text, not a paragraph
- Write a strong opening slide
- Simplify a technical slide for a non-technical audience
- Write the closing slide that isn't just "Thank You"
- Write button and CTA copy that says what happens
- Write an error message that actually helps
- Write empty-state copy
- Write a confirmation message for a destructive action
- Write onboarding tooltip copy
- Explain a design decision to a non-designer
- Respond to vague design feedback
- Write a design rationale for a proposal document
A lot of design work has a writing problem hiding inside it — the deck that explains the concept, the microcopy on the button, the brand guide nobody reads because it’s 40 pages of adjectives. These prompts are for that layer specifically, not for generating images.
Brand voice and style guides
Turn scattered brand adjectives into a usable voice guide
Fill in the blanks below, or click a highlighted word in the prompt.
Here are words people have used to describe how our brand should sound: [list adjectives, e.g. "friendly, direct, a bit dry, not corporate"]. Turn this into a short voice guide with: 3 concrete "we say this, not that" examples, and one paragraph of sample copy in the voice.Write “do and don’t” examples for a brand voice
Fill in the blanks below, or click a highlighted word in the prompt.
Our brand voice is [describe it]. Write 5 "do/don't" pairs showing the same message written correctly and incorrectly, so a new writer can see the difference concretely rather than from a description alone.Check a piece of copy against your brand voice
Fill in the blanks below, or click a highlighted word in the prompt.
Here's our brand voice: [describe it]. Read this piece of copy and tell me specifically where it drifts from that voice, quoting the exact phrase that's off.
COPY:
[paste the copy]Adapt one brand voice across different contexts
Fill in the blanks below, or click a highlighted word in the prompt.
Our brand voice is [describe it]. Show me how the same core message — "[your message]" — should sound differently in: a tweet, an error message, and a formal email, while staying recognizably the same brand.Presentation decks
Turn a wall of bullet points into a narrative deck outline
Fill in the blanks below, or click a highlighted word in the prompt.
Here are my raw bullet points for a presentation about [topic]. Turn them into a slide-by-slide outline with a narrative arc — not just the same bullets spread across slides, but a structure that builds toward a point.
BULLET POINTS:
[paste your notes]Write one slide’s worth of text, not a paragraph
Fill in the blanks below, or click a highlighted word in the prompt.
Write the text for one slide about [point]. Maximum 15 words on the slide itself, plus a longer speaker note below it with what I'd actually say out loud.Write a strong opening slide
Fill in the blanks below, or click a highlighted word in the prompt.
Write 3 options for the opening slide of a presentation about [topic] to an audience of [audience]. Each should hook attention in one line without giving away the whole point yet.Simplify a technical slide for a non-technical audience
Fill in the blanks below, or click a highlighted word in the prompt.
Here's a slide written for a technical audience. Rewrite it for [non-technical audience, e.g. "executives" / "clients"] without losing the actual point, just the jargon.
SLIDE CONTENT:
[paste the slide text]Write the closing slide that isn’t just “Thank You”
Fill in the blanks below, or click a highlighted word in the prompt.
Write a closing slide for a presentation about [topic] that ends on the actual point or a clear next step, rather than a generic "Thank you / Questions?" slide.UI and product copy
Write button and CTA copy that says what happens
Write 5 options for a button that [describe the action, e.g. "starts a free trial" / "deletes an account"]. Each should say exactly what will happen, in as few words as possible — no vague verbs like "Continue" if a more specific word exists.Write an error message that actually helps
Fill in the blanks below, or click a highlighted word in the prompt.
Write an error message for when [describe the error condition]. It should explain what went wrong in plain language and, where possible, what the user can do about it — not just "An error occurred."Write empty-state copy
Fill in the blanks below, or click a highlighted word in the prompt.
Write the copy for an empty state — the screen someone sees when [describe the situation, e.g. "they have no saved items yet"]. Should explain what would normally be here and give a clear first action, not just say "Nothing here."Write a confirmation message for a destructive action
Fill in the blanks below, or click a highlighted word in the prompt.
Write a confirmation dialog for [destructive action, e.g. "deleting a project"]. State clearly what will be lost and make the safe option (cancel) at least as visually/verbally clear as the destructive one.Write onboarding tooltip copy
Fill in the blanks below, or click a highlighted word in the prompt.
Write short tooltip copy (under 15 words each) introducing these [number] features to a first-time user: [list the features]. Each should explain the value, not just name the feature.Client and stakeholder communication
Explain a design decision to a non-designer
Fill in the blanks below, or click a highlighted word in the prompt.
I made this design decision: [describe the decision]. Help me explain the reasoning to a non-designer stakeholder in plain terms — why this choice serves the actual goal, not just design theory.Respond to vague design feedback
Fill in the blanks below, or click a highlighted word in the prompt.
A stakeholder gave this feedback: "[paste vague feedback, e.g. 'make it pop more']". Help me write a reply that asks clarifying questions to get to something actionable, without sounding dismissive of their input.Write a design rationale for a proposal document
Fill in the blanks below, or click a highlighted word in the prompt.
Write a short design rationale section for a proposal, explaining why [design choice] serves [business goal]. Should read as reasoned justification, not a defense.
DECISION AND GOAL:
[describe the choice and what it's meant to achieve]Frequently asked questions
Can these prompts help me generate the actual visuals?
No — these are for the writing that surrounds design work: voice, decks, UI text, and client communication. For actual image generation prompts, see the separate Art and 3D Modeling collections on this site, which use a different prompt format entirely.
How do I stop brand voice guidance from sounding generic?
Feed in real examples — actual copy you like, actual adjectives your team has used, actual competitor copy you want to sound different from. A voice guide built from abstract description alone tends to produce equally abstract, forgettable results.
Should UI copy prompts include character limits?
Where the interface has a real constraint — a button width, a tooltip character cap — yes, always specify it. Copy that’s technically good but doesn’t fit the actual space isn’t usable, and the model can’t know your constraint unless you state it.