---
name: objection-handling
description: "Prepares answers to common sales objections: acknowledge, ask, respond with evidence. Use to practise and improve calls."
---

# Objection handling

An objection is a request for information.

## How to work

1. List the objections (price, timing, competitor, authority).
2. For each, write what it may really mean.
3. Write a short response that acknowledges and answers.
4. Add a question to continue the conversation.
5. Provide proof to point to.

## Rules

- Never pressure or mislead.
- Be willing to say it is not a fit.

## Output

A table: objection, meaning, response, follow-up question.